TaylorMade Introduces r7 CGB MAX Limited Driver

The TaylorMade-adidas Golf Company has introduced the r7 CGB MAX Limited, an advanced new driver engineered to flawlessly deliver the next level of driver adjustability by incorporating, into one club, TaylorMade® Movable Weight Technology™ (MWT™) and TaylorMade SelectFit Technology. With nine changeable weights and three changeable shafts included, the r7 CGB MAX Limited offers an astounding range of launch conditions.

TaylorMade has been the leader in golf club adjustability since 2004 when the company launched the revolutionary r7 quad driver, the first golf club to incorporate Movable Weight Technology. Since then TaylorMade has developed a variety of clubs with MWT including drivers, fairway woods, Rescue® hybrids and putters.

“Because different shafts promote different launch conditions, TaylorMade SelectFit Technology gives golfers the power to customize the driver and optimize the character of their shots by changing shafts,” said Sean Toulon, TaylorMade’s Executive Vice President, Innovation and Product Creation. “When you combine that with the shot-changing influence of TaylorMade’s Movable Weight Technology, you’ll find that the r7 CGB MAX Limited gives you more control over the shape and trajectory of your shots than any other driver.”

The r7 CGB MAX Limited is a “Tour Van in a Box” that allows golfers to enjoy a customization experience similar to that offered to TaylorMade’s Tour Staff professionals, which has helped make TaylorMade the #1 Driver on Tour since 2001. The r7 CGB MAX Limited kit comes in a beautifully designed box and includes a newly-developed titanium clubhead with three movable weight ports; three shafts, with distinctly different launch properties; two shaft-securing bolts; one 40 inch-pound torque wrench; nine movable weights and one headcover.

The r7 CGB MAX Limited also features TaylorMade’s Movable Weight Technology (MWT), with three weight ports in the clubhead and a selection of nine weights – two 1-gram, a 4-gram, a 6-gram, an 8-gram, a 10-gram, a 12-gram, a 14-gram and a 16-gram – to provide a wide range of center of gravity (CG) locations to promote a variety of different shot shapes. TaylorMade testing indicates that the r7 CGB MAX Limited’s Movable Weight Technology makes possible more than 6 millimeters of CG movement between the heel and toe, and it promotes up to 33 yards of trajectory change from side to side. Additionally, the multitude of launch condition options made possible by the broad array of included weights, combined with the choice of three shafts, makes it easier than ever for golfers to dial in longer and more accurate tee shots. The nine included weights allow for 357 CG locations. When you multiply that by three shafts, the result is an astonishing 1,071 possible sets of launch conditions.

 

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