Value of Vintage Sport King Fishing Reel & Rod - Identification & Appraisal

Question
I have a rod and reel that I found in my cellar. The rod is metal and probably 4 ft long or so. The reel says Sport King model 66. The handle on the rod is cork. I am curious to know if this set has any value.

Answer
Mike

Sports King is Montgomery Wards line of fishing tackle. Shakespeare actually made most of the reels for Montgomery Wards.
They dont command much collector interest. Maybe $5-15. You didnt mention the name of the rod, they run from no value to around $30 if made by a major company like Heddon.

best regards

Bob