Topping the list of ingredients central to the creation of any of the 揻iner things?in life is something called atmosphere梩hat optimal geographical aesthetic that helps uber talented people excel at their craft. When ambiance meets aptitude, the result is nearly always extraordinary.
It抯 why the world抯 finest wines come to life at scenic Rothschild Lafite Vineyard, France; why the sharpest computer technology emerges from the Silicon Valley; and certainly why the world抯 best fishing rods rise like phoenixes from the mandrels at Park Falls, Wisconsin based St. Croix Rods. If a more idyllic setting for crafting rods exists outside the pastoral northwoods community, it抯 yet to be discovered.
Meanwhile, fifteen hundred miles to the south lies Orlando, Florida梩hat leading producer of family fun. It抯 also where the 2012 ICAST show came to town, providing the perfect setting for fishing companies waiting to showcase their finest wares. For St. Croix, it was like getting the keys to the Magic Kingdom.
Making a nearly clean sweep in ICAST抯 prestigious Best of Show Awards for fishing rods, St. Croix walked away with both Best Freshwater Rod and Best Saltwater Rod honors. Voters agreed桽t. Croix had brought their 揂?game, unveiling for the industry a radically innovative freshwater rod dubbed Legend Xtreme. Perhaps never before had so much meticulous technology imbued a singular angling instrument.
揕egend Xtreme is the single most technologically advanced fishing rod St. Croix has ever built,?said Dave Schluter, VP of Product Management, 揥e really stuck our neck out with this rod, starting with a totally original handle design that was born from 3-D computer aided precision. We call it Xtreme-Skin, and the material repels water, dirt and fish slime, and it provides the ultimate positive connection between the angler and the rod.?
St. Croix Regional Account Manager Dan Johnston added, 揑 wish I had an hour to tell you about this rod梩hat抯 how much technology has been built into it. For the first time, we combined our exclusive IPC tooling technology with new Taper Enhancement Technology (TET) which means we抳e matched our continuous taper mandrels with unique, curved blank patterns for extraordinary actions with improved sensitivity.?
Crafted and forged with every high-level St. Croix technology in existence, the new improved Legend Xtreme is offered in 29 customized actions, and features a lifetime limited warranty backed by St. Croix Superstar Service.
Well, enough words and pictures. Time to let actual footage from the show tell the story?
About St. Croix Rod
St. Croix Rod is a family-owned manufacturer of high-performance graphite and fiberglass fishing rods headquartered in Park Falls, Wisconsin. The company offers a complete line of premium, American-made fly, spinning and casting rods under the Imperial? Legend Elite,?Legend Ultra,?Legend Tournament,?Avid Series,?Premier,?Wild River,?Tidemaster,?and other trademarks through a global distribution network of full-service fishing tackle dealers. The company抯 mid-priced Triumph,?Mojo, and Rio Santo series rods are designed and engineered in Park Falls, Wisconsin and built in a new, state-of-the-art manufacturing facility in Fresnillo, Mexico. Founded in 1948 to manufacture jointed bamboo fishing poles for a Minneapolis hardware store chain, St. Croix has grown to become the largest manufacturer of fishing rods in North America.
